Amazon performance consulting in Germany
Get more performance from your Amazon business.
SellerEU connects Ads analysis, listing conversion, catalog clarity and account operations into prioritised growth work.
For sellers with an active Amazon business: We start with the performance question carrying the highest business impact.
Where to begin
The right starting point follows the strongest signal.
Not a generic service list. We first determine whether Ads, listings, search terms or account operations offer the strongest lever.
Describe your starting pointDiagnosis
Amazon business performance
Amazon Ads
Spend, structure, bids
Where does budget stop working?
Listings
Content, keywords, conversion
What slows the buying decision?
Search terms
Relevance, waste, gaps
Which queries deserve priority?
Account
Cases, catalog, operational risk
What needs attention first?
What we improve
One performance chain. Four workstreams.
Ads create demand. Listings must convert it. The catalog must stay stable. Account operations keep implementation moving.
From signal to impact
We do not optimise in isolation when the issue runs across the customer journey.
Every engagement starts with a clear question and ends with a documented next step.
View Amazon Ads audit- 01
Ads performance
Analyse campaign structure, search terms, bids and budget allocation.
Prioritised performance levers - 02
Listing conversion
Review content, keyword coverage and visible buying barriers.
ASIN-specific actions - 03
Catalog structure
Prioritise variations, suppressions and catalog issues by impact.
Clear catalog priorities - 04
Account operations
Coordinate cases, notifications and ongoing tasks with control.
Documented next step
How we work
Consulting with clear control points.
No black box and no uncontrolled changes. Every phase creates a traceable decision.
- 01
Discovery
Goal and context
- 02
Audit
Data and causes
- 03
Strategy
Priorities and plan
- 04
Implementation
Approved work
- 05
Review
Impact and open items
- 06
Reporting
Status and next steps

Control principle
Understand first. Agree next. Change only then.
Written scope
Control starts before implementation.
Audit, implementation and management are not mixed together. The scope defines the goal, data, delivery and approval.
- 01
Goal
Which business outcome should improve?
- 02
Data
Which reports, ASINs and marketplaces are in scope?
- 03
Delivery
What is audit, implementation or ongoing management?
- 04
Approval
Who approves changes and how is progress documented?
No passwords in the initial request.
Access and permissions are handled only within the agreed scope.
Where clarity is missing
From symptom to the right review.
A performance problem often appears in one metric, while its cause may sit in Ads, listings, the catalog or account operations.
Signal
Review path
Review objective
ACOS is rising
Review cost drivers and priorities
CTR stays weak
Align ad promise and detail page
CVR is falling
Identify buying barriers and content gaps
An account issue blocks progress
Triage the notification and secure a next step
FAQ
What should be clear before starting.
Clarity about data, access, scope and responsibility is part of the consulting work.
Your next step
Where is your Amazon business losing impact?
Describe the goal, metric or problem. Receive a written recommendation for the right review path—without changes to your account.

